Kontrast hires former Gramm managing director Anja Grote-Lutter as Chief Commercial Officer


Kontrast Communication Services regards itself as an innovative full-service agency in the communications sector. Founded in 1991, today with 150 employees Kontrast offers a comprehensive portfolio of communication services. On this basis we create interdisciplinary communication solutions for clients from a range of different sectors. Our client roster includes renowned companies such as Vodafone, Henkel and OBI.


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Axel Hoffmann
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48143 Münster

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Düsseldorf, 1 July 2015 – For some time now Kontrast Communication Services has been pushing digital-based, modern brand communication for major companies. And to this end, the Düsseldorf-based full-service agency has further enriched its renowned team: Anja Grote-Lutter now completes the management team of the agency together with CEO Joachim Fischer and COO Leontien van der Vlist.


Expert for digital communication and optimized processes...

Anja Grote-Lutter knows what it means to kick-start processes and accelerate development. A graduate in business economics, this brand expert began her career in strategic marketing for Aral/BP. Already a long-standing expert on the executive level, she consistently pursued her career in the areas of marketing and corporate communication. In her last position as managing director at Gramm, a Düsseldorf-based agency of Grey, she was in charge of client acquisition and building up new business processes. Before that, she was the business director of the Frankfurt office of Young & Rubicam.


...meets the experts for efficiently structured, effective marketing

“The world of advertisers – from producer to agency – is currently experiencing radical changes that are making marketing communication increasingly complicated and incomprehensible for many companies. We therefore consider it our most urgent task to improve this situation for our clients”, explains Joachim Fischer, CEO and founder of Kontrast. “And we know how to make enterprises of all sizes digital-based, state-of-the-art and effective since we’ve already rehearsed this successfully ourselves. With Anja Grote-Lutter at our side we are now a complete and fully optimized team.”


Kontrast stands for marketing transformation – clearly-structured, simplified processes and guaranteed success

“We have made it our mission to organize the marketing processes of our clients to make them run more efficiently, smoothly and productively. By employing the synergies from our three areas of excellence – creation, processes and marketing technologies – we achieve optimum results that are clearly tailored to the goals of each individual company. By doing this we relieve the company of a considerable amount of detailed work”, is how Joachim Fischer explains what is probably the most important added value Kontrast has to offer its clients. “The good news is that the companies then have more freedom to devote themselves to their brand cores and products. We take care of the rest – and give them back sovereignty over their own brands."


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