2017


The year is off to a strong start: shoe4you is won as a new customer! We will be producing four of their main catalogues for spring, summer, fall and winter.

In March our focus is on the CeBIT trade fair. Together with Ax Semantics and Textbroker we give a presentation of holistic content strategies based on AI. With spheer, man and machine will work hand-in-hand on linking content management, natural language generation and digital asset management.

Much rejoicing in April: After a challenging pitch we win the Evonik account. The task is a global rollout of the newly-formed Coating Additives business unit, which is a merging of three existing departments into one.

In May, Kontrast gets a new corporate design. On top of our move to Plange Mühle and the introduction of agile work methods, this constitutes yet another building block of our successful change process.

Speaking of agile, all of our teams are now producing fantastic work results using the agile approach.

Another highlight in May: Goschfriends celebrate their 10-year anniversary with a fabulous evening at the Eigelstein restaurant.

August: The new Rational website goes online. Everything from conception to final realization lies in our hands. The innovative and extremely user-friendly navigation is a particular highlight. Various different target groups use the navigation bar to go straight to content that is relevant to them. This creates real added value for all users.

Excellent work pays off. This applies to our client Keuco in particular. With the coffee table book on their “Edition Lignatur”, we are nominated in three categories for the German Design Award. In the end we win in the category “Books and Calendars”. Yes!

The “Edition Lignatur” is a series of luxury bathroom furnishings launched by Keuco in cooperation with Team 7, a natural wood furniture manufacturer from Austria.